In the month that brought us some sun (finally!), a brand new government, the Euros 2024 final, Wimbledon, the much anticipated Deadpool x Wolverine movie release and the Paris Olympic Games – there were also lots of new Digital PR campaigns for us to delve into. With that said, we’ve put together a roundup of […]
Is it just us, or is June the best month of the year? The sun is shining, you’ve got the whole summer ahead of you and, hopefully, a trip or two planned to look forward to. This year, June also brought us Glastonbury, the all-important lead-up to the UK general election, and – you guessed […]
Marketers and Digital PRs are always arguing over link quality and link quantity when it comes to reporting. Some argue that the number of links is better than the quality of said links, and vice versa. But who is right? The recently leaked documents for Google Search’s Content Warehouse API – comprising 2,500 pages – […]
In the month that brought us two bank holiday weekends, Eurovision, the much-anticipated third season of Bridgerton and plenty of rain (does anybody know when we’re getting a summer?), there were lots of campaigns to choose from. We’ve put together a roundup of our favourite ones to brighten up your week, so grab a cuppa […]
April: the month of pranks, spring sunshine and, this year, some wonderful digital PR campaigns. So, you know the drill – grab a cuppa, sit back and check out what the industry got up to last month. We look at three great campaigns, the coverage they gained and why they worked: Jack’s Flight Club: JFC’s […]
Pitching to the media is an essential part of digital PR, but if you’ve never done it before, it can be daunting. Pitching can be in the form of an email, phone call or a direct message via social media to a journalist in the hope that they’ll cover your story, resulting in news coverage […]
In the month that brought us a long bank holiday weekend, a visit from the Easter bunny and hopefully lots of chocolate, there were plenty of campaigns to choose from. We’ve put together a roundup of our favourite ones to brighten up your afternoon, so grab a cuppa plus any leftover Easter chocolate and check […]
February ❤️🔥: A month full of love, lust and plenty of lighthearted Valentine’s Day campaigns – and to celebrate it, we’ve put together a round up of our favourite ones to brighten up your afternoon. So grab a cuppa and check out the next Digital PR Spotlight of the year. Using events like Valentine’s Day […]
